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Workshop: Amplify YOUR Marketing Story with A.I.

April 29, 2026 8:00 AM - 9:30 AM (EDT)

Description


Amplify YOUR Marketing Story with A.I.

Featuring Guest Speaker, Andy Atkins

Every business struggles to keep up with the demands of content—social posts, videos, newsletters, podcasts, and campaigns. The pressure to "post more" never stops, but hiring a full team or agency isn't always in the budget.

In this hands-on workshop, Andy Atkins, CEO of Amplify Studios, shares the proven AMPLIFY™ framework used by brands like Haworth, Kodiak, and JR Automation to scale content without burning out your team or blowing your budget.

You'll learn how to harness AI tools to plan, produce, and repurpose content faster—using the Bite–Snack–Meals approach to balance storytelling depth with posting consistency. The result? One anchor idea becomes a month's worth of marketing.


You'll Leave This Session With: 

  • A repeatable content system that fits your team's capacity - from ideation to publishing 
  • A "Bite-Snack-Meal" content plan aligned to your real business goals
  • AI tools and workflows that make content creation easier, faster, and more affordable 
  • A repurposing playbook to turn one idea into multiple high-performing formats
  • A custom one-page Amplify Action Plan ready to implement the next day 



About Andy Atkins

Founder, Amplify Studios

Andy Atkins has spent 25+ years in television, news, and content production. As CEO and lead creative at Amplify Studios (Holland, MI), he leads a team of video and content professionals serving mid-market and enterprise clients across the U.S.—including Haworth, Legrand, JR Automation, and Amway. Amplify's expertise spans videography, motion graphics, live streaming, and LED virtual production, with a growing focus on AI-powered content workflows that help brands do more with less. They recently transitioned the company name from 730 Eddy to Amplify Studios, to better tell their own story and help AMPLIFY clients and brands’ business.


 

Time

7:45 AM - Networking & Coffee 8:00 - 9:30 AM - Workshop

Location

Amplify Studios

1st Floor Studio

Pricing

Members: $15

Non-Members: $30

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Contact Information

Michigan West Coast Chamber of Commerce
Name: Hannah Bowen
Phone: 616-928-9103
Email: hannah@westcoastchamber.org
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