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Aspiring Entrepreneurs: These Are the Business Terms You Should Know

Aspiring Entrepreneurs: These Are the Business Terms You Should Know


When you're launching a new business in Michigan, it's important to have a firm understanding of common business terms. This will help you make sound decisions for your business and avoid costly mistakes. In this blog post, we'll cover some essential business terms that every new entrepreneur should know. Read on for more.

Cash Flow

Cash flow is the movement of money in and out of your business. It's important to keep track of your cash flow so that you can make informed decisions about how to allocate your resources. You can use cash flow statements to track your cash flow.

Profit Margin

Profit margin is the amount of money your business makes after all expenses have been paid. It's important to monitor your profit margin so that you can make sure your business is profitable. You can use profit and loss statements to track your profit margin.

Accounts Payable vs. Accounts Receivable

Accounts payable are the bills that your business owes, while accounts receivable are the payments that are owed to your business. It's important to keep track of both so that you can manage your finances effectively. You can use accounting software to track your accounts payable and accounts receivable.

LLC Business Designation

The LLC business designation stands for "limited liability company." This type of company offers its owners protection from personal liability for debts and obligations incurred by the business. If you're launching a new business, you may want to consider forming a Michigan LLC.

Balance Sheets

A balance sheet is a financial statement that shows the assets, liabilities, and equity of a business at a given point in time. It's important to review your balance sheet regularly so that you can make sure your business is healthy and sustainable.

SEO and Digital Marketing

SEO stands for "search engine optimization." It's the process of making sure your website appears as high as possible in search engine results pages (SERPs). Digital marketing is the process of promoting your products or services online. Both SEO and digital marketing are important for driving traffic to your website and generating leads for your business.

Data Analytics

Data analytics is the process of analyzing data to extract insights that can be used to improve businesses or make decisions. If you're launching a new business, you'll need to do some data analytics to understand your target market and figure out what product or service they want. Without analysis, you could end up producing something there's no need or desire for.

Return on Investment (ROI)

ROI is a measure of how much money you make from investing in something, such as a new product or marketing campaign. It's important to calculate ROI before making any big decisions for your business so that you can determine whether or not it's worth it financially.

Sales Funnel

A sales funnel is the process that businesses use to turn leads into customers. The sales funnel typically consists of four stages: awareness, interest, decision, and action. By understanding the sales funnel, you can better nurture leads and close more sales.

Learn, Know, and Grow!

Although you may run into more jargon than what was listed here, these are a few of the many common business terms that every new entrepreneur should know before launching their business venture! By understanding these terms, you'll be in a better position to make informed decisions about your business, like whether an LLC is the best business formation for you or if you have the right search terms for SEO. Learning these terms and concepts can help you to avoid costly mistakes and help your business grow.


The Michigan West Coast Chamber of Commerce is a great starting place for business owners. Membership to the chamber brings with it invaluable resources, networking opportunities and more. Join today to make the most of what your local chamber has to offer.


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