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BCBSM COVID-19 Shareable Diverse Communities Toolkit

BCBSM COVID-19 Shareable Diverse Communities Toolkit

Dear Community Leaders,

All of us at Blue Cross Blue Shield of Michigan are alarmed by the statistics highlighting racial disparities as they relate to the coronavirus in our Michigan communities. It appears that African American, Hispanic and Latino and other vulnerable communities have been hit the hardest by this pandemic. These populations tend to experience underlying health conditions such as high blood pressure, diabetes, heart disease and kidney disease, among other conditions. We recognize that educating the community can help prevent people from getting and spreading the virus.

To help communities inform their residents about the coronavirus, we’ve developed a tool kit that is filled with online resources that you can use to provide direction for those in need. It provides comprehensive information about COVID-19 symptoms, prevention and protection. It also has a multitude of other resources for the public to fulfill other needs that arise during this time of need. Some of these resources include food relief, health and wellness and mental health assistance. Please see the attachment and feel free to share with your network, post on your website, distribute via email and post on social media.

Blue Cross is committed to addressing this short-term need as it relates to COVID-19, but also is addressing health and health care disparities from a long-term and systemic perspective through our Health Disparities Action Team. Please see the attachment. Thank you for all you do to safeguard and keep our Michigan communities safe!

View The Toolkit

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