
Celebrate Flex Fitness Center's 40th FLEXiversary!
HOLLAND, MI – FLEX Fitness Center, Holland's legendary weightlifting and fitness hub, is proud to announce its 40th anniversary, a remarkable milestone for any small business. To celebrate four decades of dedication to health, strength, and community, FLEX is hosting a "40th FLEXiversary" Parking Lot Party and invites the entire Holland community to join in the festivities.
WHAT: FLEX Fitness Center 40th FLEXiversary Party
WHEN: Friday, August 15th, 2025 from 3:00 PM to 7:00 PM
WHERE: FLEX Fitness Center, 474 Century Ln, Holland, MI 49423
DETAILS: A celebratory parking lot party featuring food, drinks, music, games, prizes, and more. This event is a tribute to the members, employees, and friends who have been the backbone of FLEX's success for 40 years.
Reaching a 40-year milestone is a rare achievement, especially in the ever-changing fitness landscape. According to national small business statistics, a significant majority of businesses don't make it past their first decade. FLEX Fitness Center's longevity is a powerful testament to its enduring commitment to its members, a unique culture of "raw-iron hospitality," and a dedicated focus on helping individuals achieve their fitness goals.
"We are incredibly proud to have served the Holland community for 40 years," says Amy Miller, Co-Owner. "FLEX isn't just a gym; it's a family. This celebration is for everyone who has ever been a part of our journey, from our very first members in 1985 to our newest members today. We hope to see everyone who has ever lifted with us, worked with us, and believed in what we do."
The "40th FLEXiversary" is a celebration intended for the entire community. Current members, former members, past employees, and anyone who has been a part of the FLEX story over the last four decades is encouraged to attend and reconnect.
About FLEX Fitness Center: Founded in 1985, FLEX Fitness Center has been a staple of the Holland, MI, community for 40 years. Known for its intense workout environment, comprehensive equipment, and supportive community, FLEX is dedicated to helping people become the best version of themselves. More than a gym, it is a place where determination and hard work are celebrated, and where "doing the work" delivers results.
Contact:
FLEX FITNESS CENTER
474 CENTURY LANE
HOLLAND, MI 49423
(616)396-2901 Gym
(616)403-9894 Mobile