FOR IMMEDIATE RELEASE

Tuesday, June 24, 2025

Lakeshore Advantage Media Contact:

Grace Maiullo

616.772.5226 x203

Grace.maiullo@lakeshoreadvantage.com

Lakeshore Advantage Adds Three New Executives to Board of Directors

New Board Members Represent Major Investors Driving Economic Vitality 

HOLLAND, Mich. – Lakeshore Advantage announces the appointment of three new members to its board of directors: John Burmeister, regional banking market director and senior vice president representing Huntington National Bank; Kevin Costello, senior vice president and West Michigan market executive representing Fifth Third Bank; and Bret Docter, vice president of real estate at Tommy’s Express representing the Now for the Next Fund.

The new members begin three-year terms beginning July 1, 2025. They will help guide the strategic direction of Lakeshore Advantage as the organization works to ensure West Michigan’s Lakeshore region as a top destination for business and talent. The three leaders will fill newly created major investor board seats.

“These new board members are more than advisors—they’re champions of our region’s long-term success,” said Jeff Stutz, Lakeshore Advantage board chair and chief financial officer at MillerKnoll. “Their leadership will ensure we stay focused on what matters most: driving smart, sustainable economic growth for the Lakeshore.”

These new board members reflect Lakeshore Advantage’s strategic move to formally involve major investors in steering the region’s long-term economic growth. In May 2025, the Lakeshore Advantage board added up to 10 designated positions for major investors on a board that can hold a total of 30 members.

The Lakeshore Advantage board represents a broad cross-section of the region’s industries and employers. These new board seats were created to give the organization’s most committed investors a formal voice in shaping Lakeshore Advantage’s strategic direction. The board is responsible for setting strategic priorities and ensuring that resources align with the organization’s mission.

“These leaders have already demonstrated a deep commitment to our mission through their investment and engagement,” said Jennifer Owens, president of Lakeshore Advantage. “Their strategic insight and dedication to regional prosperity will help drive bold action and ensure our region remains a magnet for business and talent.”

For a full list of Lakeshore Advantage board members, visit: lakeshoreadvantage.com/about-us/our-team-board.

About Lakeshore Advantage: 

Lakeshore Advantage is the economic development organization serving Allegan and Ottawa Counties in West Michigan. Since 2003, it has supported the growth of primary employers—ranging from startups to global corporations—by solving economic challenges and fostering long-term regional prosperity. Last year, Lakeshore Advantage facilitated $243.9 million in private sector investments, helped businesses secure $44.7 million in support funds, and helped create or retain over 550 jobs. Learn more at www.lakeshoreadvantage.com.